The digital marketing landscape has changed rapidly since the days of AOL, but one thing hasn't changed: the best way to deliver targeted ads to your audience is still through your own agency.And for some people, this agency-led approach is the only way to go.A report released by the Institute for Creative Technologies (ICTS) this week suggests that, while most people use digital marketing to buil...
The New York Giants are going after the internet marketing expert that helped their quarterback Josh McCown win the 2016 Super Bowl.
The team is in the process of filling a role in the Giants front office, according to multiple sources.
ESPN’s Adam Schefter first reported the hiring.
The New Orleans Saints and New York’s Giants have also interviewed McCown’s former college quarterback, Matt Simms.
The Giants were not immediately available for comment.
The hiring comes as the NFL prepares to release its next-quarter NFL MVP voting guidelines, which will likely include a proposal for internet marketing.
The league is expected to release the guidelines on Tuesday.